Soracom
BRANDING
AGENCY: TOWARD
Repositioning Soracom, a global IoT company as leaders in the disruptive IoT space and communicating the relationship between them and their customers.
Deliverables
Brand Strategy
Brand Identity
Brand Guidelines
Insight
Soracom is a leading IoT (Internet of Things) company, headquartered in Japan with offices all over the world. Its custom SIM card and data management platform allows technical innovators to connect their devices to the cloud.
We redefined the brand, repositioning Soracom as leaders in the disruptive IoT space and communicating the relationship between them and their customers.
Jake Martin
Head of Brand, Soracom